INAUGURAL BREEDERS’ CUP BETTING CHALLENGE TO DEBUT DURING 2009 WORLD CHAMPIONSHIPS AT SANTA ANITA

Up to $275,000 in Prize Money on the Line on World’s Greatest Races In Two-Day Handicapping Tournament

NEW YORK (July 14, 2009) - The Breeders’ Cup and the Oak Tree Racing Association announced today the creation of the first-ever Breeders' Cup Betting Challenge, a two-day handicapping tournament that will take place during the 2009 Breeders’ Cup World Championships at Santa Anita Park on Friday, Nov. 6, and Saturday, Nov. 7. The winner of this year’s event can take home more than $100,000. Each participant will receive a free VIP ticket to the Championships and have a private seating area at the track that will feature complimentary food and beverage.

The Breeders’ Cup Betting Challenge is limited to the first 100 players who enter; the buy-in to participate is $10,000 (USD). Of the initial $10,000 bankroll, $2,500 is applied toward the prize money pool and $7,500 is for betting. At the conclusion of the tournament, any dollar amount remaining in the bankroll remains the property of the player.

The Breeders’ Cup Betting Challenge also will offer the top six players the opportunity to qualify for the 2010 DRF/NTRA National Handicapping Championship, to be held at the Red Rocks Casino in Las Vegas in January. Each NHC qualifier also will earn $1,000 towards his or her travel expenses for Las Vegas.

A non-refundable deposit of $500 is required to confirm entry into the Betting Challenge, and the deposit will be credited as part of each player’s bankroll. With only 100 entries available, entrants are encouraged to send their deposits as soon as possible. The remainder of the $10,000 bankroll is due by Nov. 1, 2009. Contestants may enter at the following link http://www.santaanita.com/content/bcbc.

“We continue to seek innovative ways to focus on the avid horseplayer since the Breeders’ Cup features the best betting days in racing,” said Kenneth Kirchner, President of FalKirk International and wagering consultant to the Breeders’ Cup. “The Breeders’ Cup Betting Challenge will give horseplayers another exciting way to win big money on the Championships.”

“We’ve had a good run with handicapping contests during the Santa Anita meet, but this takes it to another level,” said Allen Gutterman, Vice-President of Marketing for Santa Anita and Oak Tree. “Breeders’ Cup betting produces the greatest value and the best payoffs in racing. Playing the finest races with the biggest fields provides unique money making opportunities that other handicapping contests can’t.”

“The Breeders’ Cup Betting Challenge format is ideal because it places emphasis on how bettors actually play the races,” said Jerry Brown, President of Thorograph. “The overall package and potential prize pool should make this tournament extremely appealing to serious handicappers.”

Tom Quigley, Publisher of Horseplayer Magazine commented: "Circle the first weekend of November on your calendar & make your travel plans now to play in the ultimate handicapping contest that merges the highest quality of world class racing with the best wagering opportunities you'll find in any tournament all year long."

Prize money for the Breeders’ Cup Betting Challenge will be awarded to the top ten finishers. Based upon 100 entries, prize money will be $275,000 ($2,500 per player and $25,000 added). Oak Tree and Breeders’ Cup are seeking additional sources for added money to the prize pool. The prize money breakdown is as follows:

1st - $150,000 2nd - $50,000 3rd - $25,000 4th - $15,000 5th - $10,000 6th to 10th - $5,000

Tournament races will include only races from Oak Tree at Santa Anita Park on Friday, Nov. 6, and Saturday, Nov. 7, 2009, including all 14 Breeders’ Cup Championships races. Wager types to be permitted are Win, Place, Show, Exacta and Trifecta. No bets on Superfecta, Super High-5 and multi-race bets will be allowed as part of the Challenge.

About Breeders’ Cup
The Breeders’ Cup administers the Breeders’ Cup World Championships; Thoroughbred racing’s year-end Championships consisting of 14 races and $25.5 million in purses, which makes it the richest event in sports. At last year’s Breeders’ Cup, more than $100 million in winning wagers were returned to fans at betting locations around the globe. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, and the Breeders’ Cup Stakes Program. Breeders’ Cup has offices in Lexington, Ky., and in New York City. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com. You may follow the Breeders’ Cup on Twitter at http://twitter.com/BreedersCup
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